Areas of Expertise
Hands-on operational depth across the full enterprise revenue stack.
MARKETING AUTOMATION
◆Marketo Engage (4× MCE certified)
◆HubSpot Marketing Hub
◆Pardot / MCAE
◆Salesforce Marketing Cloud
◆Campaign orchestration and governance
REVENUE OPERATIONS
◆Lead lifecycle architecture
◆Attribution system design
◆Pipeline governance frameworks
◆CRM data model engineering
◆Territory and routing design
DATA & ENRICHMENT
◆Multi-provider enrichment orchestration
◆ZoomInfo, Clearbit, 6sense, Lusha
◆Deduplication and merge governance
◆CRM data quality architecture
◆Data residency and compliance
INFRASTRUCTURE & ENGINEERING
◆AWS infrastructure management
◆Linux server administration
◆Custom API integrations
◆Bash, Perl, PHP, Ruby automation
◆SSL, DNS, Cloudflare, firewall configuration
ANALYTICS & REPORTING
◆Adobe Analytics implementation
◆Tableau dashboard architecture
◆Advanced attribution modeling
◆Board-level reporting design
◆Marketing performance analytics
SECURITY & COMPLIANCE
◆GDPR compliance implementation
◆SAML/SSO architecture
◆IP allowlisting and access controls
◆Audit logging and data governance
◆SOC 2 aligned infrastructure design